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Budgie Catalogues & Leaflets

LEAFLETS :

CATALOGUES :

With the launch of Budgie Toys in 1959, Morris & Stone began producing full-colour leaflets to include in the boxes of all the new range of toys. To start with these included a limited selection of models and the leaflets were printed on one side only but within a year two-sided brightly printed inserts became the standard leaflet. 

 

In 1960 Morris & Stone moved their office headquarters from Stoke Newington in London to St Albans. Later in 1961 the business was sold to S Guiterman & Sons. On several issues of the leaflets and catalogues these names and addresses are included relecting the changes to the company. 

 

To get the name of Budgie Toys widely known, bigger fold-out colour catalogues and posters were issued covering not only large-scale models but also Budgie Miniatures which had grown out of the earlier Esso Petrol Pump Series. Sometimes the catalogues included models linked to the Noddy books or the TV Series Wagon Train.

 

Budgie catalogues are rare items but the colour leaflets are easier to find. Some of the early ones have several variations but later leaflets were standarised and printed in large numbers.

Anchor 1

Budgie Toys Leaflets - 1959

 

Budgie Toys 'Speak for Themsleves'

'Morris & Stone (London) Ltd., 95 Stoke Newington Church Street, London N.16'

Issued free inside every box of Budgie large-scale Toys

1959 v1

1st issue, in colour

Printed one side only

No model numbers

No prices 

Includes 6-Horse Covered Wagon

Budgie Toys 1959 Leaflet with prices

1959 v2

As v1 but with prices

(except Coca-Cola Van)

1959 v3

Second version

Printed one side only

No model numbers

No prices

Includes Timber Transporter in place of 6-horse Covered Wagon

Budgie Toys Leaflet 1959 - Second Issue

1959 v4

As v3 but with prices

(except Coca-Cola Van)

Budgie Toys Leaflet 1959 - Third Issue
Budgie Toys Leaflet 1959 - Third Issue (reverse)

1959 v5

Third Issue

Half-printed on reverse

No model numbers

With prices

Budgie Toys Leaflet 1959 - Third Issue variation
Budgie Toys Leaflet 1959 - Third Issue variation (reverse)

1959 v6

As v5 but with all prices deleted

Budgie Toys Leaflet 1959 detail
Anchor 2

Budgie Toys Leaflets - 1960

 

Budgie Toys 'Speak for Themselves'

Morris & Stone, St Albans

Issued free inside every box of Budgie large-scale Toys

Budgie Toys Leaflet 1960 - First Issue
Budgie Toys Leaflet 1960 - First Issue (reverse)

1960 First Issue

Printed on both sides

No prices

With numbers

Budgie Toys Leaflet 1960 - Second Issue
Budgie Toys Leaflet 1960 - Second Issue (reverse)

1960 Second Issue

Printed on both sides

With prices

With numbers

Budgie Toys Leaflet 1960 detail
Anchor 3

Budgie Toys Leaflet - 1961

Landscape format colour leaflet printed on both sides. No prices

Models listed with numbers and titles

'Made in England by Morris & Stone (London) Ltd.'

Issued free inside every box of Budgie large-scale Toys

Budgie Toys Leaflet 1961
Budgie Toys Leaflet 1961 (reverse)
Anchor 4

Budgie Models Leaflets - 1962

 

Colour Leaflets printed on both sides without prices

Models listed with numbers and titles

'Made in England by Budgie Models'

Issued free inside every box of Budgie large-scale Toys

FIRST ISSUE

Budgie Models Leaflet 1962 - First Issue
Budgie Models Leaflet 1962 - First Issue (reverse)

SECOND ISSUE

Budgie Models Leaflet 1962 - Second Issue
Budgie Models Leaflet 1962 - Second Issue (reverse)
Anchor 5

Budgie Models Leaflets - 1963

 

Colour leaflets printed on both sides without prices

Models listed with numbers and titles

'Made in England by Budgie Models'

Issued free inside every box of Budgie large-scale Toys

FIRST ISSUE

Budgie Models Leaflet 1963 - First Issue
Budgie Models Leaflet 1963 - First Issue (reverse)

SECOND ISSUE

Budgie Models Leaflet 1963 - Second Issue
Budgie Models Leaflet 1963 - Second Issue (reverse)
Anchor 6

Budgie Toys Catalogue 1961

 

Printed on both sides in a fold-out format

Contained sections on Budgie large-scale Toys, Budgie Miniatures,

Noddy Toys and Wagon Train items (based on the TV Series)

Budgie Toys 'Speak for Themselves'

'Made in England by Morris & Stone (London) Ltd.'

Budgie Toys Catalogue 1961
Budgie Toys Catalogue 1961
Budgie Toys Catalogue 1961
Budgie Toys Catalogue 1961
Anchor 7

Budgie Models Catalogue 1964

 

Foolscap size four-page colour catalogue

34 fully illustrated Budgie large-scale Toys 

Separate section listing Budgie Miniatures

'Diecast Models by Budgie'

Budgie Models Catalogue 1964
Budgie Models Catalogue 1964
Budgie Models Catalogue 1964
Budgie Models Catalogue 1964

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